Monday, October 15, 2007

Building Backlinks to Your Blog or Website

When it comes to SEO there are many factors that must come together so that your blog or website will rank high in search engines like Google, Yahoo and MSN. Backlinks, like keyword rich content are among the greatest factors for ranking high in search engines.

In my previous post I spent a quite a bit of time explaining how important it is to create and add keyword rich content to your blog or website. This is important for many reasons and especially for search engine optimization.

Today, I am going to venture into the world of backlinks and explain why they are important and also reveal some of the good ways to get backlinks to your blog or website. First, though a simple definition, backlinks are quite simply defined as links that point to your blog or website from another website or blog. They are like votes of approval for your website or blog, thus the more backlinks the more votes and with more votes comes better search engine placements.

Therefore, when it comes to SEO for Blogs and Websites the more quality backlinks or votes of approval you have from other websites or blogs the greater the chance you have of ranking high in search engines like Google, Yahoo and MSN. Notice, I said quality backlinks, there are some backlinks that you are better off not having, for they will have the opposite effect on your ranking in search engines. They are backlinks that come from link farms and sites that have been banned or disciplined by search engines, because they participate in practices that breech there guidelines.

The Backlinks that you really want to have and are of good quality are those that come from visitors to your blog or website who really like what you have to offer and therefore they link to your blog or website. This is good, but what is even better is when Websites link to your blog or website that have the same topic matter. This is where your original and keyword rich content really pays off, because if you have invested some time writing your own material in your own words then you will be offering something of value and something that people will not find anywhere else.

This hard work will often be rewarded especially by bloggers and web developers. And remember when they reward you with backlinks or votes of approval your ranking in search engines are going to grow and grow. The two work in tandem, keyword rich content and quality backlinks and they are a winning pair when it comes to SEO.

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